
Results
Nobody remembersthe framework.
They remember the week it got easier. Here is what actually changed for the people who sat across from me — with their names on it, and their permission.
The numbers
Six years, countedhonestly.
Leaders coached
Still in role, two years on
Would recommend
Longest client relationship
Elena Vasquez1:1 CoachingCase study
Raised a Series B, kept her marriage
“I'd been coached before and it felt like being managed. Maya just sat with the thing I was most ashamed of and refused to look away. Somehow that was the unlock — not a framework, not a plan. Eight months later I'm running a bigger company and I take Fridays off.”
Priya RamanThe Quiet RoomCase study
Promoted to CTO in eleven months
“She didn't coach me to be louder in the room. She coached me to stop apologising for being in it. The difference took about four sessions to hear and eleven months to show up in my title.”
Tom Fielding1:1 CoachingCase study
Rebuilt the exec team instead
“I came in with a letter written. Six months of somebody telling me the truth and I'd rebuilt the team instead of leaving it. It's worth more than every offsite I've ever run, combined.”
The rest of them
Six years ofhonest rooms.
“Three sessions in, I fired the exec I'd been avoiding for a year. It should have been terrifying. It was just clear.”

Marcus Bell
CEO, Ardent Labs
“She's the only person who ever asked me what I actually wanted. Not the company. Me.”

Sofia Lindqvist
Chief Product Officer
“I came in wanting a productivity system. She asked what I was running from. That was session one.”

Daniel Okonjo
Founder, Series B fintech
“The course cost less than a dinner and I cancelled a board meeting the next morning. Make of that what you will.”

Jonas Weber
Managing Director
“Eight strangers, and by week three I'd told them something I hadn't told my wife. Because it was finally allowed.”

Ade Ogunlesi
Founder, climate tech
“I keep waiting for the upsell. It never comes. She just wanted me to be alright.”

Hannah Cole
Chief of Staff

Your turn
This list ismostly other people.
Thirty minutes, free, no pitch. Tell me what's heavy and I'll tell you honestly whether I can help.